Have you thought about the benefits if you author a book?
Good. Let’s talk about what can happen when you write it…
- You can get interviewed on top podcasts
- You can get featured on major blogs
- You might be offered a lucrative publishing deal
- You can build an email list of people who totally trust you
- You can start a business on the backend
- You can get tons of leads for your existing business
- You can get the confidence to take on bigger and better projects
- Fellow experts and joint venture partners seek YOU out to do deals
- Perhaps best of all… you make money month after month for something you did one time – write and publish your book
A book is the best passive income source…
- Very low start-up cost
- High margin
- You get to tap into an existing customer base thanks to Amazon
- It’s easier than ever for your customers to buy your book – they can buy it and read it anywhere
- It’s easier than ever to publish a book, as well as more lucrative than ever, too, because you no longer need a publisher
- A book gives you status, connections, credibility, confidence, clients, a mailing list and passive recurring income
How to earn 5 figures from every book you write
It’s not just about sales of the book itself, although those can be great. It’s also about the leads you get.
Let’s say you provide a service of some sort, such as coaching. You write a book on your type of coaching and invite readers to join your list. Everyone who joins is now a potential coaching client.
And selling them your coaching services is going to be a lot easier – after all, you wrote the book they love, so you obviously know what you’re talking about.
But what if you don’t provide services? Whatever your niche, you can make 5 figures from your book.
Let’s say your book is on dating – you can sell a course to your readers on dating. It might be an affiliate product or your own product.
Or maybe your book is on investing, and so you offer your readers investing software, or investing newsletters, or an investing service…
…you get the idea.
Keep in mind that the leads you get from a book you write are much stronger leads than people who simply joined your list to get a freebie such as a video.
As an author you have tremendous credibility with your readers.
And if you treat them with respect, they will open your emails and act on your suggestions at a much higher rate than prospects who don’t feel like they know you at all.
Because that’s key – when they read your book, they feel like they know you. They like you, they trust you, and they want to hear from you.
So they look for your emails, they open and read them, and yes, they buy your products and services.
And don’t forget the joint venture deals you can get when you’re a published author, too.
Plus you can get featured on podcasts and in blogs, which will sell even more books, which will grow your email list even bigger…
Writing your own book is the money snowball you start rolling downhill. By the time it reaches the bottom, it can be quite large.
And you can roll as many of these snowballs – and write as many books – as you like.
3 Steps for a Successful Book Launch
1: Get a great cover that grabs attention. Everyone judges a book by its cover, so don’t skimp on this.
Have a title that’s easy to read, looks professional, and stands apart from competing books.
2: Get help with your launch. Have a group of people who support you in your launch.
This could be people on your mailing list, blog readers, peers in your niche and even your friends and family.
You’ll offer them a free copy of your book, and perhaps even place their names in your book. In return, they leave reviews, promote you on social media and help to get the word out about your book.
3: Get ongoing reviews to keep Amazon happy. You want reviews up front when you launch, as well as getting reviews over the coming weeks and months.
This can be as simple as asking your readers to leave reviews. Ask them inside the book both at the beginning (very soft sell here) and again at the end (harder sell – don’t be afraid to beg 😉.) Ask them again via email after they join your list.
Ethically, you can’t bribe people for reviews – other than sending a free copy of the book they’re reviewing. But you can add them to your posse, your inner circle, etc. Make them feel special. Put their names on your website, along with their reviews.
It takes time to write a well-thought out review, and it only makes sense that we show our appreciation for their time and effort, as well as demonstrating to others that we WANT their review.
How to Find Your 4 Figure-a-Month Book Idea
What do you know, that most people don’t know, that some people really want to know?
Can you write 5 pages on a topic? Then with a little brainstorming and research, you can probably write a book on that topic as well.
What are you most passionate about? What do you love? What do you do for fun?
What’s your expertise? What do you get paid for?
On what topic do people come to you for advice?
What can’t you stop talking about? If you’re driving your friends crazy with a particular subject, maybe it’s time you wrote a book about it.
There’s no ‘new’ ideas, just new slants and positioning on existing ideas. In other words, don’t think you must come up with a topic never before written. Instead, come up with a new position on an existing idea.
For example, if you teach persuasion, there are tons of books out there already on that topic, but no one has written the book YOU could write on persuasion, because only you can do that.
You don’t have to be an expert on your topic. Take a reporter’s position, do research, and report on what you find.
How to author a book in a weekend
Yes, you really can write a book in a weekend. And you can do it without typing a word, if you like.
Here’s what you do…
Create a mind map or an outline of your book.
You’ll find it’s much easier to write your book when you’ve done an outline or a mind map, or both.
My favorite method is to do a mind map for each chapter, followed by an outline.
Then one by one, I write each chapter by speaking into a recording program such as Audacity. If you’re like me, you can speak a lot faster than you can type. Next, I have a service such as Rev Transcription transcribe it for me.
You can also get ideas to include in your book from a good PLR product on the topic.
Yes, it can be that easy.
You’ll want to fix any errors in the transcript, and either do the editing yourself or hire an editor.
And now you’ve got your book. See how easy that was?
If you’re writing exclusively for Kindle, then you don’t need a 200 page book. 50-75 pages (15,000 to 25,000 words) will do fine.
It’s better to have 50 pages of great content than 200 pages of you droning on and on, trying to fill those pages.
Writing your first book can be life transforming. You get a big boost of confidence. You automatically have more credibility with peers and customers. And your friends and family look at you in a whole new light.
The only catch is, you’ve got to actually write the book.
But now you don’t even have that excuse anymore. Because you’ve read this article, you know how to create your first book in the next 7 days.
And how awesome will it be to tell others you’re a published author a week from today?
Pretty darn awesome!