Imagine you’re 80 years old and a model. Deshun Wang doesn’t have to imagine it – some say he is the hottest guy on the catwalk. And yes, he is 80 years old.
Watch his 2-minute video here:
You’ve heard of the Law of Attraction. If you’re like most marketers, you’ve also poo-poo’d the Law of Attraction, too. After all, it’s just new age hocus pocus malarkey, right? You can’t sit on your duff, get what you want, and attract a new television to yourself. (Well, actually you can, with the help of your credit card, Amazon and the mail delivery system, but that’s not what we’re talking about, is it?)
I’m going to prove to you that the Law of Attraction is indeed very real.
And I’m going to do it by simply having YOU prove it to YOURSELF once and for all.
Are you ready?
The first thing to know is that the universe is already delivering to you exactly what you’ve asked for.
Imagine a line of self-driving delivery trucks coming down your street. These trucks cannot be stopped – they will make their deliveries to you whether you want them to or not. And these trucks will never stop coming, either, for as long as you are alive.
What you can change, however, is WHAT they deliver to you.
If your thoughts are on your lack of sales, lack of subscribers, lack of JV partners, lack of affiliates, your website crashing and so forth – that’s exactly what you’ll experience.
However, if you think of all the new subscribers you’re attracting through your marketing methods, how well your website is converting thanks to your testing, how easily you attract affiliates and JV’s – then that’s what you’ll get.
“But I already do think about the things I want!”
I agree, you do. But maybe not as much as you think about the things you DON’T want.
And it’s actually a bit more complicated than that, too.
You see, to get what you want, if you only think consciously about what you want, but you don’t program your sub-conscious mind as well, then you still won’t get what you ordered from those trucks rolling down your street.
This is where it gets confusing, doesn’t it? What is the subconscious? And how do you program it to work with you, instead of fighting what you want?
You might think of your conscious mind as the part of the iceberg that’s above water – the part you’re familiar with. The subconscious mind is the much larger portion of the iceberg that’s beneath the surface – and also the part that reacts to currents and ‘steers’ the iceberg in the direction it winds up going.
The trick is to program the subconscious mind to take you where you want to go, and to bring into your life the things and people you want in your life.
Program your subconscious correctly, and everything is easier.
Program it incorrectly, and you feel like you are continuously attempting to swim upstream against a diabolically strong current that inevitably prevents you from getting where you want to go.
It’s important to note here that your subconscious mind is already being programmed all the time – by your thoughts, the media, movies and television, advertising, your friends and family and so forth.
Isn’t it about time YOU took charge of your own programming to get the success you seek in online marketing and every other aspect of your life?
Step 1: Write down exactly what you want, in full detail.
Instead of writing, “I want more affiliates,” write “I want 20 active affiliates who sell a total of 1000 copies of my program in the next 60 days.”
Step 2: Visualize yourself already having obtained what you desire.
This is fun and something you should do several times a day or more. Play full color movies in your head of yourself already having attained your desire.
Your subconscious doesn’t know the difference between what it sees in your imagination and what it sees in the real world.
That’s why when it keeps seeing movies of you having 20 active affiliates and selling 1,000 copies of your program in 60 days, it will think this is reality and work to make it happen.
Step 3: Don’t watch or listen to anything – real or imagined – that contradicts your new belief.
If you want to sell /1,000 copies of your program, but you watch a TV series where the main character is always failing at everything he tries, this is going to sabotage your efforts. Be very careful what you watch, read and listen to.
Consider going on a complete news fast, refusing to watch or read anything negative for the next 30 days. You might be surprised at how much more positive you feel, and how much easier it is to attain goals.
That’s because you’re removing negative influences on your programming, which allows the positive influences to have their way.
Step 4: Make your own mantra or affirmation summarizing your goal.
This affirmation is going to imply you already have the outcome you seek.
Start the affirmation with either, “I have…” or “I am…”. In the case of our example, your affirmation might be, “I have 20 active affiliates who easily sell 1,000 copies of my program in 60 days.”
Make sure your affirmation is in the present tense or else your subconscious won’t understand it.
Also, don’t use a negative word, because your subconscious won’t hear it.
For example, if you say, “I do not get refund requests,” your subconscious will hear, “I do get refund requests” and it will go to work to make sure you get plenty of refund requests. Ouch.
Step 5: Create reminders.
Set a timer on your phone that goes off periodically throughout the day to remind you to say your affirmation and play your movie in your head.
See yourself already in possession of what you seek.
Step 6: Do affirmations.
Okay, if you’re squirming right now and saying, “I don’t want to!” then I understand.
You probably tried affirmations in the past and found it too boring to continue.
Here’s how to make it simple for yourself: Write out a list of affirmations that support your desired goal.
Record yourself saying these affirmations, and loop it 3 to 5 times to repeat those affirmations.
Then play this recording several times per day as you do other things.
Hint: It’s especially useful to play it as you’re falling asleep.
Step 7: Time to kick things up a notch.
You’re going to speak as though you have already attained your goal.
Yes, I mean speak to others. If that sounds a little too crazy right now, then practice speaking it out loud to yourself. Then when you’re ready, talk to friends, family, etc.
For example, in our 20 affiliates – 1,000 sales example, you’ll be saying things like, “I’ve got 20 new active affiliates who are promoting my new program like crazy. In fact, I’ve already made 1,000 sales!”
“Wait! Isn’t this lying?”
Think of it as time traveling. When you do reach this goal, you will be saying these things for real. You’re just saying them a little early, that’s all.
Now, I know you’re going to try to skip this step. Don’t. Speaking things into existence is powerful. After all, didn’t God speak the entire universe into existence? If He can do that, you can speak your goals into being as well.
Now then, once you’re doing these seven steps, just keep doing them until you reach your goal. Then repeat the entire process.
I suggest you start with a small goal that can be achieved fairly quickly and work your way up to larger goals. Realize of course that you will HAVE TO DO STUFF along the way to make your goals happen. To get what you want, you have to put yourself out there. Take some risks. Get out of your comfort zone. But with confidence that the more you do it, the more things will fall into place for you.
But here’s the magic – by using this system, things will be a lot easier. The people you need will appear when you need them.
Things that need to fall into place for you will fall into place. It feels a lot like magic, but it’s not. It’s simply a matter of energy and focus.
You are focusing your energy to send out a call into the world to get what you want, and the world cannot help but answer.
Remember that long line of trucks making deliveries to your home? Now you can determine what gets delivered (and what doesn’t.)
I’ve personally used this system for years. It’s as close to having my own genie as anything real that I can imagine. I’m a true believer because I’ve seen it work time and time again, and you will be, too, once you try it.
So what have you got to lose? And more importantly, fellow online marketer, what have you got to gain? You could just get what you want!
The world needs what you have to offer. And by using this system you’ll be able to help all kinds of people and simultaneously get what you want, too.
Truly a win-win for everyone involved.
Let’s be candid – You can discover how to outsource the easy way or the hard way, but you’re going to find this out sooner or later.
The hard way is the way most marketers do it. They make mistakes when outsourcing, lose time and / or money, and then learn from their mistakes.
I propose we cut out all that nonsense and I’ll just tell you what you need to know here and now.
1: Outsource customer service as soon as humanly possible.
Reason why: If you don’t, you’ll waste half of each day doing things like answering support tickets, changing email addresses for members who changed their email address (yes, that is a thing) issuing refunds, answering questions and so forth.
That is time you could spend doing something else like… let’s see… wait, I know – MAKING MONEY.
Your focus should be on building your business, not answering support tickets (“When I log in, I see a funny thing at the top that says I’m logged in… is that what it’s supposed to say?”) I’m not kidding, that is a real support ticket I once received.
Another reason why: Your virtual assistant who is handling your support can shield you from the negative ninnies. What’s a “negative ninny,” you ask? It’s that person who buys your product and then rants on for 6 pages on how awful your product is, how awful you are and so forth. You don’t need to hear that stuff. Just tell your V.A. to handle it for you without ever telling you about it. (In this case, refunding the person and removing them from every list is all that’s required.)
And by the way, if you’re thinking that your products will be so great, everyone will love them, well then I know you haven’t created any products yet.
I don’t care if you invent the method for turning pixels into gold, someone will hate it. And that’s okay, as long as you don’t have to hear about it.
2: Outsource the things that bring you profit FIRST.
So let’s say you want to outsource website building, content creation, product creation, sales writing, software creation and so forth.
Ask yourself this question: What’s going to bring me the fastest return on my money?
That’s the project to outsource first.
Maybe you pay someone to create a product for you, and then you turn around and sell that product to hundreds of buyers. BOOM! You’ve just made your money back and much more.
But what if you don’t have any customers yet? And no list? Then maybe you need to outsource the building of your squeeze page so you can start list building so you can start selling stuff to your list.
Whatever will put you in profit first is the thing you need to outsource first. This way you’re not coming out of pocket by thousands and thousands of dollars without seeing a return.
3: Pay outsourcers based on the JOB, not by an hourly rate.
You want to know going in what it’s going to cost you to get a specific job done. And a true professional will be able to tell you exactly what it will cost.
A lot of marketers make the mistake of paying by the hour to get a job done. So not only don’t they know exactly what the job will cost – they also don’t know if the outsourcer is dragging the job out longer to make it pay more. Yes, it’s been known to happen.
The exception to the non-hourly rule?
Your virtual assistant or customer service person. Because of the nature of their work, in most cases paying them by the hour is the way to go.
4: Outsource work you’re putting off.
Did you create a new product, but you haven’t edited yet? Or maybe you haven’t built the website or made the sales letter.
All the time you invested in creating that product is going to waste. Outsource someone to do what you haven’t done, so you can get it online and start making sales as fast as possible.
5: Outsource what you’re not good at, and what you don’t like doing.
Sure, you love building websites, but let’s face it: You haven’t updated your website skills since 2007. Or you know how to write sales copy, but you HATE doing it.
Those are things you should be outsourcing. By focusing on your strengths as well as strategically planning your business, and letting other experts handle the rest of the work, you’ll make more money faster than if you try to do everything yourself.
6: Outsource the instrument playing while you conduct the orchestra.
There may come a time very soon when you have a system in place for making money. It could be as simple as create a product in your niche, write several pieces of content preparing people for the product, record several videos leading up to the launch, and then launching.
Yet all of that is a lot of work. You’ve got sales copy to write, JV’s to contact, swipe emails to write, etc.
If you can afford it, outsource everything you can so that you can focus on working ON your business instead of IN your business.
People who focus on working on their business while outsourcing a lion’s share of the work tend to make 5 to 10 times as much money as those who work in their business.
Sort of a no-brainer, don’t you think?
7: If you haven’t yet outsourced something – what are you waiting for?
If you already have an online business, or you’re in the process of building one and you haven’t yet outsourced something, then odds are it’s simply because fear is holding you back.
Go to Fiverr, Upwork, Craigslist or Warrior and outsource a small job, just to see how to outsource there.
I promise, you’ll be hooked and your business will grow twice as fast.
There is not a seven-figure internet marketer out there who doesn’t outsource. So isn’t it about time you did, too?
Think You’re Not ‘Expert’ Material? Think Again…
You can become an expert in anything.
When you’re an expert, you command respect in your niche. People listen to you, they pay attention to what you say and most of all they buy your products.
Being the expert in your own niche is like writing your own ticket to freedom.
Granted, you’re never going to become “The Expert” in a massive field such as weight loss.
But niche it down to “Weight loss for new mothers” or “Weight loss for brides-to-be” or Weight loss for video gamers,” and you can indeed become the expert in your niche.
I was reading Russell Brunson’s new book, “Expert Secrets,” and it starts out by giving some examples of just how easy it is to become an expert.
When Russell was in college, he tried internet marketing but failed. Then on spring break when he was bored out of his mind, he and a friend decided to build a potato gun.
The thing was, they didn’t know HOW to build a potato gun. It just sounded like fun. So they started doing some research.
They discovered things like the correct barrel-to-chamber volume ratio, the right propellants to use, the correct pressure for the pipes, how NOT to blow themselves up and a whole lot more.
Armed with this information, they went to the store and bought their supplies. Then they spent the next few days building the gun, finding a place to shoot it and yes, shooting the gun itself.
They had a great time, and when Russell was in school the next week listening to the professor drone on, he thought about how he’d rather be shooting his potato gun. Then he wondered if there weren’t other people who would rather be shooting a potato gun as well.
Russell checked, and sure enough: the previous month there had been 18,000 searches for the term, ‘potato gun plans.’
Russell talked his friend into creating a DVD on how to source the items needed for building a potato gun, and how to build the gun itself.
Then he sold this DVD online. While he didn’t make a fortune, he did earn enough to get excited about online marketing and his new career was born.
Notice in the above scenario what Russell did to become an expert. He picked a topic he was interested in, researched it, experimented and did his own work, and then created a video.
Not exactly hard work, was it?
Russell gives a few more examples of people who became ‘experts’ in the same manner:
Jacob Hiller always wanted to dunk a basketball, but he was lousy at it. So he started doing research to discover techniques to improve his ability to jump. Every time he found a technique that worked, he made a video.
At first nobody was paying attention, but after awhile he had 100 followers, then 1,000 followers, and pretty soon he had 10,000 followers.
So he made a product and built a company that makes millions of dollars teaching people how to jump. Crazy, but true.
Jermaine Griggs had trouble reading sheet music, so learned to play piano by ear. Now he makes millions teaching others to do the same.
Liz Benny was an excellent social media manager, but it wasn’t until she began teaching others what she knew that she started making millions.
Robert G. Allen once said that he made millions doing real estate deals, but he made hundreds of millions of dollars teaching real estate.
Think of that – he made MILLIONS doing real estate deals, but he made HUNDREDS of millions teaching others what he learned.
Are you an expert at something that other people want to learn? Then as Russell says, you are just one funnel away from making millions.
But maybe you don’t have an expertise yet – that’s okay. As you can see from the above examples, every one of these folks learned to be an expert first and then built their business teaching others to do what they did.
Even Russell wasn’t born an internet marketing guru. He studied and practiced and worked to become what he is today.
And the same goes for me and every single expert making 7 figures on the internet.
One last thing – you might already be an expert, but you’ve got a voice inside your head saying, “Who am I to teach others? I’m nobody special.” But these stories should convince you that you can become an expert in anything.
You are indeed special but you just don’t know it yet.
What you know comes easy to you because precisely because you’ve studied and practiced.
Yet to most people, what you know seems like something very difficult.
They need your help.
They WANT your help.
So ask yourself this question: Who are you to deny them the help they need and want? Start on that road to become an expert and help all kinds of people.
Think about all the people you can help with your skill. By focusing not on the money you’ll earn, but instead focusing on helping others, you can build a 7-figure business you can feel great about.
And by the way, you can get Russell’s book, “Expert Secrets,” for FREE. Click the pic below and start getting paid for your expertise.
I once heard a famous motivational and sales speaker tell the story of someone who set some goals.
It seems he wrote down all of his great big goals like getting a super high paying job, traveling the world, starting a non-profit foundation and so forth, folded up the paper and put it in a drawer.
Then he forgot all about those goals and went about his life.
Fast forward three years, and he’s moving into his new house. Packing up that drawer, he finds the goal list he wrote out, and realizes he has accomplished every single goal on that list, including buying a mansion.
And then a leprechaun jumped out of the drawer and handed him a magic genie lamp, and he made three wishes and married the fairy princess.
As you might have guessed, I’m not buying that story. Are you?
You can’t simply write down your goals, forget about them and then have them magically happen. If only you could.
But there are things you can do to help you achieve your goals and New Year’s resolutions – things I’ll bet NO ONE has told you about.
Things that can give you the life you want, if you embrace them.
Things that… well… might just set your goal getting abilities on fire.
Let’s get started:
Goal Getting Tip #1: What kind of PAIN do you want to have?
Focusing on what you want usually isn’t going to work unless you also consider what kind of pain you want to have.
Everyone wants a rock hard body and a few million dollars in the bank. But are you willing to go through the pain it costs to get those things?
THAT is the question.
An art fan tells a great artist that she should would do ANYTHING to paint like he does.
To which the artist replies, “If that were so, then you would already be painting like me. I’ve painted every single day since I was seven years old. I painted when my friends were outside playing. In high school I painted when my friends were going to dances and playing sports. In college I painted instead of dating. I’ve taken art courses and studied art until I know more than most of my professors. I’ve traveled the world to sit at the feet of great painters and observe their process. I’ve given everything I have to be a great painter. And if you really wanted to be like me, you would have done the same.”
That artist paid a very big price for achieving his goal.
Goal setting and goal getting isn’t just about choosing the rewards you want like you’re a kid in the candy shop with mom’s credit card. It’s also about deciding on what cost you are willing to pay to achieve those rewards.
What pain are you willing to go through to achieve your goals?
What you willing to do?
What will you sacrifice?
What regiment, training, practice schedule and so forth will you commit to doing every day until you succeed?
When you decide this in advance, you multiply the odds of achieving your goal by ten-fold.
Goal Getting Tip #2: The Secret Ingredient
“I want to be a medical doctor.”
Okay, that’s your goal. But what do you do to achieve that goal? Writing it down and stuffing it into a drawer won’t make it happen.
You need systems in place to get you from where you are to where you want to be.
For the would-be doctor, she needs systems to apply to and get accepted at medical schools. She needs a system in place to pay for the school. She needs another system to make sure she studies, and so forth.
For a pianist, his goal is to give concerts to millions of people. But his system is to practice each day of his life.
For a coach, her goal is to win the championship. But the system is the practices she puts her players through each day.
For an entrepreneur, the goal is to build a profitable business and sell it. But the system is the sales and marketing process that brings in the customers, as well as the system for delivering the products or services.
Without systems in place to reach your goals, you won’t get there.
That’s because it’s the system and not the goal itself that achieves the results you want.
First, you choose your goal based on both what you want and what pain you are willing to endure to get that goal.
Then you choose the system you’re going to use to achieve that goal.
Goal Getting Tip #3: Goal Assassination
You’ve made your goals and now you’ve got a list – the kind of list a kid might send to Santa Clause – so what’s the delay? Why aren’t you achieving your goals?
Maybe you’re got too many of them. The more goals you have, the less likely it is that you will achieve any one of them. That’s because they’re all competing for your time and attention, and you simply don’t have enough of either one to simultaneously achieve every goal on your list.
Imagine you’re growing roses. On one rose bush, there are a hundred rosebuds. But on the other rose bush, you snip off every single bud except for one.
Which rose flower will be the biggest? The one by itself, of course. And that’s because it gets all of the energy and food the plant can provide, instead of having to share it with a hundred other flowers.
Your goals are all competing for your time and energy.
That’s why you’ve got to ruthlessly eliminate your lesser goals, at least until you achieve your biggest goal.
The more time and energy you can put into your #1 goal, the faster you can achieve it. And once you do, then you can focus on the next goal, and then the next, and so forth.
The exception: If a secondary goal directly supports your primary goal, then it can be best to pursue both at once.
For example, you want to build a business. It’s going to be a lot easier to make good decisions and work hard if you get enough exercise and eat right.
Exercise and proper eating support your goal of building a business, so don’t wait until the business is built to get in shape. Start exercising and eating healthy right away, so you have what it takes to build that business and live the good life.
I know the motivational gurus want you to think getting your goals is easy, but usually it’s not. It takes work. Sacrifice. Pain. Focus. Perseverance. And tenacity. But knowing this from the start means you’re forewarned and forearmed to get the job done.
And once you achieve your first big goal, you just might find you’re addicted to the process.
Guaranteed, the second goal will be easier than the first, because now you’ll know what it takes.
The New Year is upon us. 12 months from now, you can either look back and wish you had achieved that big goal, or look back and be thrilled that you did.
The choice is yours.
This is the ONE thing you must have that makes everything else fall into place.
Here’s a riddle for you:
What one thing MUST you have that gives everything in your life purpose and makes your life far more exciting? And when you don’t have it, everything is dull, boring and monotonous?
Let me put it another way – are you leaping out of bed in the morning, eager to get going?
Are you excited to work 12 hours in a day?
Do you look forward to your future so much, you almost can’t sleep at night?
If not, then you don’t have a big, fat, hairy goal – that one thing you want more than anything else in this world.
This should be a goal that gets you so revved up, you cannot stop thinking about it and working on it. You want to put in long hours and do whatever it takes – no matter how scary or new – to make it happen because it means so much to you.
This goal is your reason for living and because of it you look forward with eager anticipation towards the future.
You’ve heard plenty of stories about overnight successes.
Someone starts a company and BAM! They sell that company for 10 million or maybe 100 million dollars.
And all you can think is, “Wow, I wish I could do that!”
You can. All it takes is several years of working 12 hours a day, 7 days a week on your big hairy goal.
That – believe it or not – is how you become an overnight success.
When you hear about the 7 or 8 figure sale of a new company, what you don’t hear about is the long hours the founder put in to make that company work.
So how can you possible put in such crazy hours? It’s easy, when it’s your big goal. When it’s what you want to do more than anything else, then it becomes as pleasurable to you as hobbies are to other people.
Find your big fat hairy goal, whatever it might be. And then don’t let anything stop you from achieving that goal.